A 1978 recruiting commercial shot aboard USS Independence (CV-62) for the Navy's "It's not just a job, it's an adventure" campaign. A study found that the slogan had a high rate of recall among the target demographic. However, the overwhelming majority of respondents identifed the slogan as being for the Army. #ThrowbackThursday | U.S. Naval Institute
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"Navy. It's not just a job, it's an adventure." A 1981 U.S. Navy recruiting commercial featuring USS Nimitz (CVN-68) launching F-14 Tomcats from the VF-84 "Jolly Rogers" and RF-8 Crusaders from VFP-63 "Eyes of the Fleet". #ThrowbackThursday | U.S. Naval Institute
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