Trivago has debuted a first-of-its-kind AI-driven television advertising campaign featuring its new logo and visual identity. The new advert features a new “Trivago guy” who will be featured in the ...

The Aston Martin Aramco Formula One Team has announced the launch of the Creator Collective, a UK-based talent search in collaboration with TikTok. This initiative aims to empower a new generation of ...

Virgin Media O2 has appointed Rob Orr as its Chief Operating Officer. Orr, who has been with the telecoms company since 2015 in various positions, succeeds Gareth Turpin who left the business earlier ...

Facebook and Google apps such as Gmail are the most popular smartphone apps among adult Android owners in the US, according to Nielsen’s latest research on smartphone usage. To rank the apps by active ...

Magnite and LG Ad Solutions have announced the renewal of their global partnership, encompassing North America, APAC, and EMEA. Over the past two years, this collaboration has driven significant ...

Spotify is celebrating London’s listening habits with an immersive ‘Wrapped’ campaign at Outernet, located on Tottenham Court Road. The ‘Wrapped’ installation is part of the the company’s broader ...

Reddit has revealed the key holiday gifting trends for 2024, offering a glimpse into how people are approaching the festive season. Mums top the gifting wishlist According to Reddit data, mums are the ...

For the past 20 years, Mobile Marketing Magazine has proudly served a global audience with news, insights, and features on the latest trends shaping our industry. Mobile Marketing Magazine was ...

Millennials have surpassed Gen Z in social shopping across TikTok, Instagram and Facebook, according to new research. Findings from the Retail Technology Show (RTS) reveal that Millennials made an ...

Heineken is embracing football superstitions in a new campaign featuring Liverpool and Netherlands captain Virgil Van Dijk and former England midfielder Jill Scott. The campaign is part of Heineken’s ...

GumGum, the contextual-first technology leader transforming digital advertising, has uncovered a critical gap in campaign effectiveness: 41% of contextual ad placements fail to capture attention when ...

Neutrogena® UK & Ireland has announced a new partnership with actor and skincare enthusiast Nicola Coughlan. The partnership includes a 70-second hero film directed by Abbie Stephens, created by ...