A Charizard-shaped Cheeto sold for $88,000. But why? The internet’s obsession with rare snacks, meme culture, and collectibles is reshaping what we consider valuable.

The three-inch-long “Cheetozard,” a Flamin' Hot Cheeto that looks like the Pokémon Charizard, sold for $87,840 at auction at Goldin.

A Cheeto shaped like the beloved Pokémon Charizard has sold at auction for a total cost of $87,840. The Goldin auction house listed the snack as sold on Sunday.

Just don't eat it! Pokémon fans may recall how coveted those holographic Charizard trading cards were as kids, but apparently, a Charizard Cheeto is more precious.In late 2024, a 3-inch-long Flamin' Hot Cheeto went viral online for its likeness to the third evolutionary phase of the fire-based starter Pokémon of Gen 1,

A Pokémon-shaped Flamin’ Hot Cheeto nicknamed “Cheetozard” has sold for $87,840 to an unnamed buyer, the Goldin auction house said on social media. The 3 inch (7 cm) long Cheeto, shaped like the character Charizard from the Japanese anime franchise,

Shaped like the character Charizard, and nicknamed Cheetozard, the uniquely shaped spicy snack was sold for $87,840 by Goldin Auctions.

The unique Pokémon collectible known as 'Cheetozard', a very stale Cheeto shaped like the fire type final evolution, has sold for close to $88,000

The classic Pokémon phrase — “gotta catch ‘em all” — was taken to a whole new level on Sunday when a Cheeto shaped like Charizard was sold at auction for $87,840. According to The Associated Press, the Flamin' Hot Cheeto nicknamed “Cheetozard” was sold by the Goldin auction house to an unknown buyer after 60 bids.

A 3-inch Flamin' Hot Cheeto shaped like Charizard sold for $87,840 at an auction on Sunday. The final bid, which was initially $72,000, was boosted by a buyer's premium, bringing the total to $87,840.

A viral Pokémon-shaped Cheeto nicknamed "Cheetozard" sells at auction for over $87,000 — and it's not even the most expensive Cheeto to be sold.