NBA legends like Michael Jordan, Magic Johnson, and LeBron James have translated their on-court brilliance into massive ...

He signed with Reebok in 1992 and made the brand popular with his first signature shoe, called the Shaq Attaq.

His signature shoe, the "Shaq Attaq" turned the brand into a major player in the NBA shoe market. Four years later, Reebok landed 1996 NBA Draft No.1 overall pick Iverson to a landmark 10-year $50 ...

Shaq and Iverson team up to revive Reebok from obscurity in the Netflix docuseries ‘Power Moves’ The Hall of Famers swap jerseys for executive titles at Reebok Basketball.

LOS ANGELES — Shaquille O’Neal and Allen Iverson once clashed on the court in the 2001 NBA Finals, but now the basketball legends are joining forces to revive the Reebok brand they helped make ...

Shaquille O'Neal and Allen Iverson once clashed on the court in the 2001 NBA Finals, but now the basketball legends are joining forces to revive the Reebok brand they helped make iconic.

He signed with Reebok in 1992 and made the brand popular with his first signature shoe, called the Shaq Attaq.