Los Angeles Lakers superstar LeBron James is the NBA's all-time leading scorer. Thanks to Nike, fans of the basketball legend ...

Nike's sale section is starting to fill up. The Swoosh brand is starting the year off by knocking down the prices on some of ...

But Nike’s latest deal offers a wide variety ... even people who haven’t been a fan of past editions of LeBron James basketball shoes are enjoying their LeBron NXXT Gen AMPD kicks.

The “Viotech” colourway dazzles with its vivid Light Lemon Twist geometric patterns layered over a contrasting foundation of ...

During his senior year of high school, before forgoing college and going straight to the NBA where he would be drafted by his ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

For over 20 years, LeBron James has been the face of Nike basketball, signing a lifetime ... Long before he had over 20 signature shoes, LeBron James was the most coveted sneaker free agent ...

LeBron James at his Nike contract event (Image via AP Photo) LeBron James, now synonymous with Nike and its basketball empire, could have taken a very different path. Long before the NBA legend ...

LeBron James has revealed ... to reflect on the array of shoe deals he considered during his early days in the league. While currently signed with Nike, James once weighed different options.

Perhaps no other professional athlete in the United States sports landscape capitalized on and realized their hype more than ...