Michelle Rostamian is a Los Angeles-based beauty and wellness contributor with over 10 years of experience in the industry.

In the dynamic beauty world, social media serves as a treasure trove for the latest trends and innovative hacks that transform our makeup game, and one standout trend is the viral pink setting powder ...

If you don't have the money or desire to have someone get you ready every morning, these products are truly the next best ...

My year exploring the enchanting world of Sephora has truly transformed my approach to beauty, revealing a treasure trove of products that promise an airbrushed finish. With hands-on experience ...

But if brands are on this sort of spectrum, we prefer to look somewhere in the middle. Not yet heritage companies like the ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Cosmetics collaborated with Grammy winner Meghan Trainor to create an exclusive limited edition complexion set, tied to the ...

Meghan Trainor's must-have products include a drugstore beauty buy, a fitness gadget from TikTok Shop, and a tech accessory ...

Best blurring powders for a flawless finish - Discover the top blurring powders that smooth, mattify, and provide a ...

That's right, the viral e.l.f. Halo Glow Liquid Filter (which gave us glass skin), now comes in a lightweight blurring powder ...

This can blur the “shared experience” aspect of big events. Imagine different people in the same cinema seeing the moment Captain America picks up Thor’s hammer 5, 10, 20 seconds before or after ...