Ulta’s shelves are stacked with melanin-made magic. Here are the can’t-miss products to snag for yourself (and everyone on your list).

Ulta Beauty on Oct. 14 launched UB Marketplace expanding consumers’ shopping journeys with new products from independent ...

Ulta offers free standard shipping on all orders over $35. The free shipping minimum drops to $25 for Ulta Beauty Rewards ...

Amazon’s Holiday Beauty Event is here, which means you can restock your favorite skin care, makeup and hair care products or get an early start on holiday shopping for the beauty enthusiast in your ...

BOLINGBROOK, Ill.--(BUSINESS WIRE)--Ulta Beauty, Inc. (NASDAQ: ULTA), today announced that Christopher DelOrefice has been named as Ulta Beauty’s next Chief Financial Officer. Mr. DelOrefice will ...

Ulta Beauty, one of the top beauty retailers in the U.S., is battling heightened competition and shifting consumer behavior, which has caused it to drastically switch up its offerings for shoppers.

The viral Puff Puff Pass, Pearl Gone Wild, Almost Catfished, StageProof Setting Spray and other top sellers offer consumers slay-all-day performance and maximum creativity … at surprisingly affordable ...

Kim Kardashian has come to the defense of her 12-year-old daughter, North West, standing up for the pre-teen’s right to lean into her own personal style. Speaking to Alex Cooper on the latest episode ...

On Tuesday, Ulta Beauty launched its new Amazon.com-style marketplace feature, UB Marketplace. Originally announced in March 2025, the marketplace, which is integrated into Ulta Beauty’s e-commerce ...

BOLINGBROOK, Ill.--(BUSINESS WIRE)--Ulta Beauty (NASDAQ: ULTA) today announced that UB Marketplace – a thoughtfully curated marketplace dedicated to beauty and wellness – is now live on ulta.com and ...

The partnership is part of Ulta Beauty’s Unleashed strategy to help scale new businesses and will feature 100 new brands across several categories. Eligible UB Marketplace purchases earn Ulta Beauty ...