An iconic Brisbane fishing business that was planning to shut down after 97 years, delays its closing date for a second time to meet customer demand.

As Bruce Alvey reflects on the success of his family company's 97-year history, he believes its greatest strength led to its downfall. With the iconic Queensland fishing reel company Alvey set to ...

Bid to keep Alvey alive as orders flood in to iconic fishing firm The 102-year-old Alvey Reels has received thousands of orders for its iconic fishing gear since it announced it would shut local ...

Sam Alvey's interesting twist on sponsorship logo placement ruffled a few feathers among UFC brass.Alvey had sponsor Perfect Tan's name spray-tanned on his chest for weigh-ins Friday and during ...

WHEN Bruce Alvey made the heartbreaking decision to shut his family’s 98-year fishing reel business last year due to sinking sales, anglers around Australia had a collective meltdown.

The global fishing reel market held a market value of USD 3,786.16 million in 2020 and is estimated to reach USD 5,075.54 million by the year 2027. The market is anticipated to register a CAGR of ...

The 102-year-old Alvey Reels has received thousands of orders for its iconic fishing gear since it announced it would shut local manufacturing, sparking plans for a rescue bid. The business ...

The 102-year-old Alvey Reels has received thousands of orders for its iconic fishing gear since it announced it would shut local manufacturing, sparking plans for a rescue bid. The business ...

Don't miss out on the headlines from Sunshine Coast. Followed categories will be added to My News. With many people surf fishing, we often find they are over-gunned for their target species and ...

Late last week it hit the news feeds that the iconic Alvey Fishing reel company, based in Carole Park, near Ipswich, has decided to close its doors after 97 years of producing fishing reels in ...

The 102-year-old Alvey Reels has received thousands of orders for its iconic fishing gear since it announced it would shut local manufacturing, sparking plans for a rescue bid. The business ...