Octopuses have many amazing abilities and characteristics; they have huge brains and can solve puzzles; their ink can ...

Water and air pose completely different challenges to animals on a number of levels.

Cephalopod suction was previously thought to be a product of these creatures’ soft, flexible bodies, which can deform easily ...

Intriguing and incredibly unique, Octopuses are cephalopods with three hearts that pump blue blood throughout their eight ...

Octopuses don’t think like we do. In fact, most of their neurons aren’t in their brains at all. Instead, they’re spread ...

Drug delivery through complex skin is currently being studied using various innovative structural and material strategies due to the low delivery efficiency of the multilayered stratum corneum as a ...

With its new brand campaign and ‘Meet Okto the Octopus’ video, BMW has provided an unusual insight into the operation of its ...

In a new campaign, BMW has leveraged the help of an octopus named Okto to promote “its new Heart of Joy central control unit”, via the Jung von Matt Hamburg agency.The announcement:With its new brand ...

A common octopus (Octopus vulgaris) has around 500 million neurons, similar to the number in a dog’s brain. However, unlike dogs or cats, the majority of an octopus’s neurons are located in its arms, ...

This new campaign from BMW might top all those, though. It features a computer-generated octopus. It's named "Okto," which we can't say is particularly creative, but, hey, this is from a company that ...

In a move that beautifully blurs the line between high-tech engineering and marine biology interpretive dance, BMW has unveiled its latest brand campaign. T ...