CNBC got an exclusive interview with Nintendo Americas President and COO Doug Bowser after the Switch 2 was unveiled.

In an interview with The Post, Nintendo of America president Doug Bowser explains the company’s approach to pricing its new ...

Nintendo of America president Doug Bowser explains why the console is currently priced at $449.99.

Nintendo of America president Doug Bowser reckons the fact that Dark Souls mastermind Hidetaka Miyazaki has enough confidence ...

Nintendo of America president Doug Bowser tells WIRED the company is still figuring out how to address tariffs that could ...

Nintendo of America president Doug Bowser explains what goes into setting the price for a new console and its games.

Bowser says Nintendo hasn't 'set a benchmark' for what the average Switch 2 game will cost.

Nintendo's Doug Bowser reacts to the growing trend of AI in video games. Artificial intelligence remains one of the biggest ...

Nintendo of America President Doug Bowser says the company understands that not all of the 150+ million player base will make ...

Nintendo of America president Doug Bowser said the Switch 2's $450 price didn't factor in tariffs and the company is ...

Nintendo will use a flexible pricing approach for Switch 2 games, considering factors like development costs, replayability, ...

Nintendo of America President Doug Bowser wants people to see Nintendo as more than a gaming company.