Netflix added Yahoo to its list of partners for programmatic ad sales, the streaming giant’s latest effort to spark interest ...

Netflix has teamed up with Yahoo, adding the company's demand-side platform to its roster of programmatic advertising ...

Netflix and Yahoo announced a partnership on Monday that will allow prospective ad buyers to purchase programmatic connected ...

The entertainment giant and Amazon have struck a partnership that will allow advertisers to buy up programmatic advertising ...

Netflix has announced that it is expanding its global programmatic offering for its advertising business by partnering with ...

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers.

Netflix (NasdaqGS:NFLX) recently announced a long-term creative collaboration with Telefilms Ltd., led by renowned Indian ...

Roku (ROKU) stock is surging after it announced a partnership with Amazon's (AMZN) ads team to create the largest CTV ...

Coca-Cola is bringing back one of the world’s most familiar faces — and friend — back to its Smartwater advertisements.

Yasuhide Uno bounced back from a career low to build his U-Next into a streaming giant. Now he’s eyeing $1 trillion in ...

Advertisers will be able to buy ads programmatically via Yahoo's demand-side platform later this year in 12 countries ...

The pact announced at Cannes Lions will give buyers direct access to data from both companies for more precise targeting The ...