NIL spending is expected to grow exponentially in college basketball next season, and this legendary ESPN analyst isn't too ...

Who were the players selected in the first round of the 2025 NFL draft that had the highest NIL valuations coming out of ...

To play or not play? That is the question for college football coaches considering spring games in this new era of college ...

In a transformative shift that could redefine the structure of college athletics, the University of Kentucky has become the ...

In a 293-108 vote, representatives of WIAA member schools approved an NIL provision at the organization’s annual meeting in ...

Shedeur Sanders is likely taking a pay cut as he heads to the NFL.

Jim Cavale, founder of Athletes.org, joins CBS 42 News to discuss recent NIL lawsuit settlement The right-wing network is ...

Athletes in non-revenue sports experience a more laid-back version of NIL than football and basketball players.

The UCLA Bruins have made national waves in the world of college football, securing the commitment of four-star quarterback ...