Nothing is quite like spending time with friends over a 12 pack of White Claw -- that’s the premise of the brand's latest ad campaign featuring social media star Brittany Broski. The campaign, “Home ...

Here's how it works: White Claw is unveiling its innovative new CLAW Cooler, a high-tech cooler that automatically detects when you need more White Claw and helps order more to your door, so you can ...

Alcoholic hard seltzer White Claw is debuting a new campaign – “Grab Life By The Claw" – on its global platform. The 30-second spot by creative agency of record VCCP highlights how friends build ...

Marketers can learn a thing or two from Melted Solids' social media work for Zohran Mamdani. Fostering togetherness has long been at the heart of beverage alcohol advertising—a condition amplified by ...

The number one hard seltzer brand is bringing friends together over heavy laughs and light burns for the holidays, because close friends don't just toast each other, they roast each other. CHICAGO, ...