Weetabix has said it is “disappointed” with a decision by the UK’s advertising watchdog to ban one of its television advertisements. The cereal has had its second UK television advert banned in the ...

In response to a complaint that a Ready Brek poster implied the cereal was made purely from oats, the Advertising Standards Authority today (8 March) found that Weetabix had breached advertising rules ...

The new spot ‘Wolf’ uses a traditional animation style to tell the story of the trio who have their houses blown down by the Big Bad Wolf – except this time he’s fueled by cereal. While the film is ...