Small businesses are committing more money to marketing this year than last, but surprisingly few have any confidence that their investment is paying off—even as more report using new tools like ...

Marketing campaigns are an effective way for businesses to get the word out about an upcoming launch. The right campaign at the right time can propel a small business’s offerings and even potentially ...

Content marketing through the use of blogs, videos, social media, and email newsletters can feel a little dated.

Here's a stat that should make every small business owner sit up: 76% of people who perform a local search on their smartphone visit a business within 24 hours, and 28% of those visits result in a ...