After its successful debut last year, Tiger Woods' Sun Day Red apparel line is launching its first-ever spring/summer collection, expanding its premium “athluxury” golf offerings in advance of the ...

When Tiger Woods unveiled Sun Day Red in early 2024, it marked both the end of a 27-year relationship with Nike and the start of something entirely new: a standalone apparel brand (with footwear soon ...

Tiger Woods and TaylorMade’s Sun Day Red brand is growing faster than originally expected as momentum builds in the golf apparel market. Tiger Woods and TaylorMade launched Sun Day Red in 2024 ...

Tiger Woods’ Sun Day Red brand is off to a rough start after legal action was taken over an alleged ‘hijacking.’ In February, a month after ending his previous long-lived partnership, Tiger Woods ...