The specialty beauty retailer appointed Creative Media Marketing (CMM PR) to lead its communication strategy and public relations efforts. The partnership marks an exciting new chapter as Sally Beauty ...
Whether big or small in scale, influencer campaigns have had proven success in raising a beauty brand’s profile and driving sales, especially among younger generations scrolling through TikTok for the ...
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Ulta Beauty World 2026: When 3 million customers chase 3,000 tickets—a PR case study in what not to do
Orlando, FL — On Wednesday, January 21, 2026, Ulta Beauty experienced what can only be described as a public relations disaster when tickets for their highly anticipated Ulta Beauty World 2026 event ...
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