Ever since Eliud Kipchoge broke the elusive two-hour marathon mark in 2019 wearing a prototype of the unreleased Nike Alphaflys, the line has become one of the most recognizable—thanks to those huge, ...
How do you go about making a great super shoe even greater? ‘The problems to find are simple, the solutions are always complicated,’ Bret Schoolmeester, senior product manager at Nike, told us when we ...