Yesterday the GIF—a favorite birthday missive for many—had a birthday itself. Everyone’s favorite looping file format is now 30 years old—and in those three decades, it has managed to transcend its ...

GIF should never be pronounced like the peanut butter Jif, according to the brand itself. On Tuesday, the Jif brand weighed in on on the great GIF debate, and says we should all pronounce the acronym ...

With that in mind, it seems almost impossible to endorse a twee, self-aware marketing gimmick seemingly designed to whip up debate on social media. Yet, here we are! Today, Giphy and the peanut butter ...

An icon in the shape of a lightning bolt. Impact Link If a picture says a thousand words, then a great GIF can say a million. Whether you want to share a short animated clip that's funny, poignant, ...

GIFs are basically everyone’s favorite thing, right? One of the most frustrating things, though, is when you see a great GIF and wonder where it came from in the first place. Sometimes, it’s ...

We use them at Buffer in our customer service tweets, our emails, our Slack channel. We include GIFs in marketing emails and team announcements. Anywhere there’s a message; there’s the chance for a ...

I’ve been taking my role as GIF detective very seriously over the past few weeks, so when I received a special assignment, I knew I couldn’t turn it down, In honor of our new partnership with Genius, ...