When the coronavirus pandemic struck in March 2020, the marketing team at Citizens Financial Group sprang into action. In its marketing materials, it ditched a lot of imagery that featured people ...
PITTSFIELD — Pittsfield Cooperative Bank is bringing the past into the future with its "Where’s the Action?" campaign, a bold reimagining of its classic, hand-illustrated advertisements from 60 years ...
Against the backdrop of the housing slump, spreading credit woes and frenetic financial markets, a slew of banks and financial companies are running new ad campaigns for their services. Washington ...
THE Bank Marketing Association of the Philippines (BMAP) has recently announced the winners of the sixth “Bank Marketing Awards” (BMA). The awarding ceremony was held at the Narra Function Room of the ...
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