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Dell, XPS
Dell Phases Out XPS Branding for New Pro and Pro Max Laptop Tiers
Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.
Dell abandons XPS, Inspiron, and its other classic brands in favor of new branding strategy
Inspiron, XPS, and other Dell brands are going the way of the dinosaur it seems as the new Dell, Dell Pro, and Pro Max take their place.
30 years later, XPS is dead. Here’s why Dell is killing its flagship brand
Dell's iconic XPS brand will be retired this year, along with many of the other Dell sub-brands. But what's replacing them?The Latest Tech News, Delivered to Your Inbox
Dell killed XPS and rebranded its whole PC lineup
Dell announced that the XPS brand is dead, and its computers will have more straightforward names going forward.
CES 2025: Dell Rebrands Its Whole PC Lineup—Now, It’s All Just ‘Dell’
No more XPS, Inspiron, Latitude? Yep. Dell is eliminating its well-known PC family names across its laptop and desktop PC stacks, aiming to simplify what's what for new customers.
Dell ditches Inspiron, Latitude, and XPS, in sensible yet confusing rebrand
It's out with the old, as Dell ushers in a new naming scheme for its wares, with just Dell, Dell Pro, and Dell Pro Max taking over.
Buh-bye XPS and Inspiron—Dell has completely reset its computer branding
Dell is trading in its much-loved and highly-respected XPS and Inspiron brand names in favor of a slightly different approach. In what could be the most confusing rebrand ever, Dell announced during CES 2025 that it’s ditching those famous lines for all-new ones,
Dell XPS brand is now dead, long live the Pro & Pro Max
The company has opted to kill off the XPS brand in favor of something simpler, although from what we can tell, it might
Dell is changing the names of its laptops
Dell is changing the names of its laptops—and they sound a lot like Apple devices now
Starting this year, the company will put its XPS, Inspiron, and Inspiron Plus devices in the Dell category. That will change the name of the Dell Inspiron to just Dell. The XPS will now be known as a Dell Premium device—and machines currently known as Inspiron Plus will now be called the Dell Plus.
Dell roasted at CES for adopting Apple-like device names
Dell rebranded all of its PCs at CES 2025, and while it might ultimately be more simple to understand in the long run, everyone seemed to immediately notice some similarities to Apple's approach. Rather than going by nonsense names like "XPS" and "Inspiron,
Dell mocked at its own press launch for copying Apple’s naming convention
Dell was mocked at its own press launch for copying Apple’s iPhone naming convention for its PCs. Both laptop and desktop PCs are now divided into three tiers, whose names are taken straight from the iPhone line-up: Dell,
2d
on MSN
Dell killing the XPS name is an unforced error
This year at CES 2025, Dell is announcing a huge rebranding for all of its consumer and commercial PCs. However, while this ...
2d
on MSN
Goodbye, Dell XPS
In a bid to streamline, Dell is dropping some of its most iconic laptop brands. At CES 2025 on Monday, the PC company ...
2d
The end of an era: Dell will no longer make XPS computers
Dell is officially killing the XPS branding that’s become a mainstay for people seeking a sleek, respectable, well-priced PC.
20h
CES 2025: Dell Is Rebranding, and It’s Confusing
Dell is reorganizing its entire product lineup, retiring iconic brands like XPS, Inspiron, Latitude, and more. All in the ...
2d
on MSN
Dell launches newly rebranded laptops at CES 2025 to replace storied XPS, Inspiron, and other product lines
Dell jettisoned decades of product nomenclature this week at CES 2025 as it introduced a new portfolio of product lines: Dell ...
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