Democratic senators demand answers from Delta Air Lines about its AI ticket pricing plans, citing concerns over fare ...

In its earnings call earlier this month, Delta said that around 3% of domestic tickets sold this year have been priced by the ...

American Airlines’ top executive blasted the use of artificial intelligence in setting air fares, calling the practice ...

Delta is using AI to "personalize" the price you pay for airfare. Here's what that could mean for your next trip.

Fast, efficient analysis of customers’ shopping and social media habits gives companies a leg up when it comes to dynamic ...

Lawmakers question whether the airline’s algorithmic ticket pricing crosses the line from customized to creepy.

The move has drawn big concerns about what the use of artificial intelligence for airline tickets really means.

According to Ars Technica, Delta Air Lines has confirmed that it’s piloting AI-driven pricing, which adjusts fares based on individual consumer data. While still in its early stages, the program may ...