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EMARKETER forecasts $25B in AI search ads by 2029, while new product feeds from Shopify let AI agents access real-time ...
I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.
AdGPT.com, an AI-powered advertising platform, positions itself at the forefront of this transformation not only by rewriting ...
Political creatives and media buyers are racing to keep up with the rapid spread of AI-generated digital advertising.
Zuckerberg has said the company aimed to build an AI one-stop shop where businesses can set goals, allocate budgets and let ...
Technology firms such as Google and OpenAI have also launched video and image-generation AI tools, but their widespread ...
AI is the latest frontier in advertising's ongoing evolution. It has ignited widespread debate: AI supporters hail it as a cure-all for the industry's inefficiencies, while sceptics question its true ...
Read is embracing AI potential while relying on WPP’s core strength—creativity, which will be more important than ever.
Dana Strong spoke at the Media & Telecoms 2025 & Beyond conference in London, hosted by Deloitte and Enders Analysis.
From late 2022 through all of 2023, there was a real belief that generative AI was going to take over all aspects of the advertising and creative process, automating everything from production to real ...